<HTML>਍㰀䠀䔀䄀䐀㸀ഀഀ
   ਍   㰀吀䤀吀䰀䔀㸀吀栀攀 攀䌀漀洀洀攀爀挀攀 䄀渀愀氀礀猀琀ⴀ 䤀猀猀甀攀 㤀㰀⼀吀䤀吀䰀䔀㸀ഀഀ
<style type="text/css" title="ps">਍㰀℀ⴀⴀഀഀ
a:hover { color: #AC8D27}਍ⴀⴀ㸀ഀഀ
</style>਍ഀഀ
</HEAD>਍㰀䈀伀䐀夀 吀䔀堀吀㴀∀⌀　　　　　　∀  琀漀瀀洀愀爀最椀渀㴀∀　∀ 洀愀爀最椀渀栀攀椀最栀琀㴀∀　∀ 䰀䤀一䬀㴀∀⌀　　　　䔀䔀∀ 嘀䰀䤀一䬀㴀∀⌀㔀㔀㄀䄀㠀䈀∀ 䄀䰀䤀一䬀㴀∀⌀　　㤀㤀　　∀㸀ഀഀ
<br><br>਍㰀琀愀戀氀攀 戀漀爀搀攀爀㴀∀　∀  挀漀氀猀㴀㈀ 眀椀搀琀栀㴀∀㘀　㘀∀ 栀攀椀最栀琀㴀∀㄀㌀㄀∀ 戀漀爀搀攀爀㴀∀　∀ 挀攀氀氀猀瀀愀挀椀渀最㴀∀　∀ 挀攀氀氀瀀愀搀搀椀渀最㴀∀　∀ 愀氀椀最渀㴀∀挀攀渀琀攀爀∀ 瘀愀氀椀最渀㴀∀琀漀瀀∀㸀ഀഀ
<tr>਍㰀琀搀 戀愀挀欀最爀漀甀渀搀㴀∀⸀⸀⼀椀洀愀最攀猀⼀戀欀最搀ⴀ戀氀甀攀⸀最椀昀∀ 眀椀搀琀栀㴀∀㐀㠀㈀∀ 栀攀椀最栀琀㴀∀㈀㔀∀㸀㰀昀漀渀琀 昀愀挀攀㴀∀䄀爀椀愀氀Ⰰ 䠀攀氀瘀攀琀椀挀愀Ⰰ 猀愀渀猀ⴀ猀攀爀椀昀∀ 挀漀氀漀爀㴀∀⌀　　　　　　∀ 猀椀稀攀㴀∀㐀∀㸀ഀഀ
<b>&nbsp;The eCommerce Analyst™</b>਍㰀⼀琀搀㸀ഀഀ
<td width="118" rowspan="3" valign="top">਍㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀挀漀洀瀀甀最氀漀戀攀ⴀ眀栀椀琀攀⸀樀瀀最∀ 眀椀搀琀栀㴀∀㄀㄀㠀∀ 栀攀椀最栀琀㴀∀㄀㌀㄀∀㸀ഀഀ
</td>਍㰀琀爀㸀ഀഀ
<td bgcolor="#BFD9FF" height="20"><font face="Arial, Helvetica, sans-serif" size="2">਍∀䄀渀愀氀礀猀椀猀 漀昀 琀栀攀 挀甀爀爀攀渀琀 猀琀愀琀攀 愀渀搀 昀甀琀甀爀攀 搀椀爀攀挀琀椀漀渀猀 漀昀 挀漀渀搀甀挀琀椀渀最 戀甀猀椀渀攀猀猀 漀渀氀椀渀攀∀ഀഀ
਍ഀഀ
<tr bgcolor="#ffffff">਍㰀琀搀 栀攀椀最栀琀㴀㠀㜀∀ 瘀愀氀椀最渀㴀∀琀漀瀀∀㸀㰀昀漀渀琀 昀愀挀攀㴀∀䄀爀椀愀氀Ⰰ 䠀攀氀瘀攀琀椀挀愀Ⰰ 猀愀渀猀ⴀ猀攀爀椀昀∀ 猀椀稀攀㴀∀㈀∀㸀ഀഀ
<br><font size="2">&nbsp;&nbsp;FREE Monthly Newsletter - March 2000 Volume 2 Issue 9਍㰀戀爀㸀☀渀戀猀瀀㬀㰀戀爀㸀☀渀戀猀瀀㬀㰀⼀昀漀渀琀㸀㰀戀爀㸀㰀戀爀㸀ഀഀ
਍㰀愀 栀爀攀昀㴀∀⌀瀀氀攀愀猀攀∀㸀倀氀攀愀猀攀 䘀漀爀眀愀爀搀㰀⼀愀㸀 簀 㰀愀 栀爀攀昀㴀∀⌀瀀氀攀愀猀攀渀漀琀攀∀㸀倀氀攀愀猀攀 一漀琀攀㰀⼀愀㸀 簀 㰀愀 栀爀攀昀㴀∀⌀椀渀∀㸀䤀渀 吀栀椀猀 䤀猀猀甀攀㰀⼀愀㸀ഀഀ
਍ഀഀ
</td>਍ഀഀ
਍㰀⼀琀愀戀氀攀㸀ഀഀ
<table width="606" border="0" align="center" bgcolor="ffffff">਍㰀琀爀㸀ഀഀ
<td>਍ഀഀ
<font face="Arial, Helvetica, sans-serif" size="2">਍㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀氀椀渀攀ⴀ戀氀甀攀⸀最椀昀∀ 戀漀爀搀攀爀㴀∀　∀ 眀椀搀琀栀㴀∀㘀　　∀ 栀攀椀最栀琀㴀∀㘀∀㸀ഀഀ
਍㰀戀爀㸀㰀戀㸀㰀愀 渀愀洀攀㴀∀瀀氀攀愀猀攀∀㸀㰀⼀愀㸀倀䰀䔀䄀匀䔀 䘀伀刀圀䄀刀䐀㰀⼀戀㸀 㰀甀氀㸀 㰀氀椀㸀 䤀昀 礀漀甀 愀爀攀 栀愀瀀瀀礀 眀椀琀栀 ∀吀栀攀 攀䌀漀洀洀攀爀挀攀 䄀渀愀氀礀猀琀∀ 愀渀搀 眀漀甀氀搀 氀椀欀攀 琀漀 戀攀渀攀昀椀琀 洀漀爀攀 愀渀搀 攀渀挀漀甀爀愀最攀 漀甀爀 攀昀昀漀爀琀猀Ⰰ 瀀氀攀愀猀攀☀渀戀猀瀀㬀 猀瀀爀攀愀搀 琀栀攀 眀漀爀搀 愀戀漀甀琀 椀琀⸀☀渀戀猀瀀㬀  刀攀挀漀洀洀攀渀搀 漀甀爀 渀攀眀猀氀攀琀琀攀爀  琀漀 漀渀攀 漀爀 琀眀漀 漀昀 礀漀甀爀 瀀爀攀昀攀爀爀攀搀 昀爀椀攀渀搀猀Ⰰ 挀漀氀氀攀愀最甀攀猀 漀爀 挀漀渀琀愀挀琀猀 愀猀欀椀渀最 琀栀攀洀 琀漀 攀渀爀漀氀氀 椀渀 漀甀爀 洀愀椀氀椀渀最 氀椀猀琀 㰀愀 栀爀攀昀㴀∀栀琀琀瀀㨀⼀⼀攀挀漀洀椀渀昀漀挀攀渀琀爀攀⸀氀椀猀琀戀漀琀⸀挀漀洀∀㸀栀琀琀瀀㨀⼀⼀攀挀漀洀椀渀昀漀挀攀渀琀爀攀⸀氀椀猀琀戀漀琀⸀挀漀洀㰀⼀愀㸀⸀ 吀栀愀渀欀 礀漀甀℀㰀戀爀㸀㰀戀爀㸀㰀挀攀渀琀攀爀㸀㰀℀ⴀⴀ 匀琀愀爀琀 漀昀 刀攀挀漀洀洀攀渀搀ⴀ䤀琀 䌀漀搀攀 ⨀ 䐀漀 渀漀琀 洀漀搀椀昀礀 ⴀⴀ㸀ഀഀ
<A HREF=http://www.recommend-it.com/p.e?615760   onClick="window.open('http://www.recommend-it.com/p.e?615760', 'RIC','width=415,height=490,resizable=yes,scrollbars=yes');return false;">਍㰀䤀䴀䜀 匀刀䌀㴀∀栀琀琀瀀㨀⼀⼀最爀愀瀀栀椀挀⸀爀攀挀漀洀洀攀渀搀ⴀ椀琀⸀挀漀洀⼀戀椀最戀甀琀倀䄀䰀䴀⸀最椀昀∀ 䈀伀刀䐀䔀刀㴀　㸀㰀⼀䄀㸀ഀഀ
<!-- End of Recommend-It Code * Do not modify -->਍ഀഀ
</center></li> </ul>   ਍㰀愀 栀爀攀昀㴀∀⌀琀漀瀀∀㸀㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀琀漀瀀ⴀ漀昀ⴀ瀀愀最攀⸀最椀昀∀ 戀漀爀搀攀爀㴀∀　∀ 愀氀椀最渀㴀∀爀椀最栀琀∀㸀㰀⼀愀㸀㰀戀爀㸀㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀氀椀渀攀ⴀ戀氀甀攀⸀最椀昀∀ 戀漀爀搀攀爀㴀∀　∀ 眀椀搀琀栀㴀∀㘀　　∀ 栀攀椀最栀琀㴀∀㘀∀㸀ഀഀ
<a name="pleasenote"></a><p><b>PLEASE NOTE</b> <ul> <li> eComInfoCenter does NOT make available its subscribers list to other companies. Your email remains private and is never sold. We value each and every subscriber and respect your privacy. You can always <a href="http://ecominfocentre.listbot.com" target="new">unsubscribe or subscribe</a> at anytime. The value of information increases the more it is used! Please feel free to forward <b>The eCommerce Analyst</b>to a friend.</li> </ul>  <ul> <li> For our international readers, we recommend using <a href="http://www.babylon.com/" target="_new">Babylon</a>: The Single Click Translator that works on and off line. You may also try to translate this document into any of 24 other languages, with <a href="http://www.tranexp.com/InterTran.cgi">InterTran™</a>,</li> </ul>਍㰀愀 栀爀攀昀㴀∀⌀琀漀瀀∀㸀㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀琀漀瀀ⴀ漀昀ⴀ瀀愀最攀⸀最椀昀∀ 戀漀爀搀攀爀㴀∀　∀ 愀氀椀最渀㴀∀爀椀最栀琀∀㸀㰀⼀愀㸀㰀戀爀㸀㰀椀洀最 猀爀挀㴀∀⸀⸀⼀椀洀愀最攀猀⼀氀椀渀攀ⴀ戀氀甀攀⸀最椀昀∀ 戀漀爀搀攀爀㴀∀　∀ 眀椀搀琀栀㴀∀㘀　　∀ 栀攀椀最栀琀㴀∀㘀∀㸀ഀഀ
  ਍ഀഀ
 <br><b><a name="in"></a>IN THIS ISSUE</b> &nbsp; <p><b>1.&nbsp; <a href="#editors">Editor's paper</a>: Emerging trends in Web Marketing: A quick overview </b><br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;By Slim Baltagi & Pamela Hyder <br><b>2.&nbsp; <a href="#sponsor">Why not sponsor the next issue?</a></b> <br><b>3.&nbsp; <a href="#submission">Article submissions requirements</a></b> <br><b>4.&nbsp; <a href="#Thank">Thank you</a></b> ਍㰀戀爀㸀㰀戀爀㸀ഀഀ
<a href="#top"><img src="../images/top-of-page.gif" border="0" align="right"></a><br><img src="../images/line-blue.gif" border="0" width="600" height="6">਍ഀഀ
<a name="editors"></a><br><b>1. EDITOR'S PAPER</b>਍㰀戀爀㸀㰀戀爀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀㰀戀㸀䔀洀攀爀最椀渀最 琀爀攀渀搀猀 椀渀 圀攀戀 䴀愀爀欀攀琀椀渀最㨀 䄀 焀甀椀挀欀 漀瘀攀爀瘀椀攀眀㰀⼀戀㸀㰀⼀昀漀渀琀㸀㰀戀爀㸀㰀戀爀㸀ഀഀ
By Slim Baltagi & Pamela Hyder<br><br>਍ഀഀ
<b>PREVIEW: </b><br>਍吀栀椀猀 瀀愀瀀攀爀 椀猀 愀渀 愀琀琀攀洀瀀琀 琀漀 甀渀搀攀爀猀琀愀渀搀 猀漀洀攀 漀昀 琀栀攀 攀洀攀爀最椀渀最 琀爀攀渀搀猀 椀渀 圀攀戀 洀愀爀欀攀琀椀渀最⸀ 䤀琀 最椀瘀攀猀 礀漀甀 愀 瀀攀爀猀瀀攀挀琀椀瘀攀 漀渀 眀栀愀琀 椀猀 栀愀瀀瀀攀渀椀渀最 眀椀琀栀漀甀琀 瀀爀攀琀攀渀搀椀渀最 琀漀 昀甀氀氀礀 攀砀瀀氀愀椀渀 眀栀愀琀 椀猀 猀栀愀瀀椀渀最 琀漀搀愀礀✀猀 眀攀戀 洀愀爀欀攀琀椀渀最⸀ 唀渀昀漀爀琀甀渀愀琀攀氀礀Ⰰ 圀攀戀 洀愀爀欀攀琀椀渀最Ⰰ 愀猀 瀀爀愀挀琀椀挀攀搀 琀漀搀愀礀Ⰰ 猀琀椀氀氀 搀漀攀猀 渀漀琀 琀愀欀攀 椀渀琀漀 愀挀挀漀甀渀琀 琀栀攀 甀渀椀焀甀攀 挀栀愀爀愀挀琀攀爀椀猀琀椀挀猀 漀昀 琀栀攀 圀攀戀㨀 椀渀琀攀爀愀挀琀椀瘀椀琀礀Ⰰ 椀洀洀攀搀椀愀挀礀Ⰰ 渀攀琀眀漀爀欀Ⰰ 椀渀昀漀爀洀愀琀椀瘀攀Ⰰ 搀椀爀攀挀琀Ⰰ ⸀⸀⸀ 愀渀搀 琀栀攀 甀渀椀焀甀攀 ∀圀攀戀 挀栀愀爀愀挀琀攀爀椀猀琀椀挀猀∀ 漀昀 瀀爀漀搀甀挀琀猀Ⰰ 愀甀搀椀攀渀挀攀 愀渀搀 攀渀瘀椀爀漀渀洀攀渀琀⸀ 圀攀戀 洀愀爀欀攀琀椀渀最 猀琀椀氀氀 爀攀焀甀椀爀攀猀 洀漀爀攀 挀爀攀愀琀椀瘀攀 眀愀礀猀 愀猀 眀攀 猀琀愀琀攀搀 椀渀 琀栀攀 猀攀瘀攀渀琀栀 椀猀猀甀攀 漀昀 ∀吀栀攀 攀䌀漀洀洀攀爀挀攀 䄀渀愀氀礀猀琀∀⸀ 㰀戀爀㸀㰀戀爀㸀ഀഀ
<img src="../images/line-blue.gif" border="0" width="600" height="6">਍ഀഀ
਍㰀琀愀戀氀攀 眀椀搀琀栀㴀∀㘀　　∀㸀ഀഀ
<tr>਍㰀琀搀㸀ഀഀ
<br>਍㰀昀漀渀琀 昀愀挀攀㴀∀䄀爀椀愀氀Ⰰ 䠀攀氀瘀攀琀椀挀愀Ⰰ 猀愀渀猀ⴀ猀攀爀椀昀∀ 猀椀稀攀㴀∀㈀∀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀㰀戀㸀䴀愀爀欀攀琀攀爀猀 洀椀渀搀 猀攀琀㰀⼀昀漀渀琀㸀㰀⼀戀㸀ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
<b>The language of marketing is still military</b>, and਍琀栀攀 攀渀攀洀礀 椀猀 琀栀攀 挀甀猀琀漀洀攀爀㨀 夀漀甀 琀愀爀最攀琀 挀甀猀琀漀洀攀爀猀㬀 礀漀甀 瀀氀愀渀 挀愀洀瀀愀椀最渀猀Ⰰ 欀椀氀氀攀爀ഀഀ
or cut-throat marketing strategies. You bombard consumers with messages਍甀渀琀椀氀 猀漀洀攀 漀昀 琀栀攀洀 爀攀氀攀渀琀 愀渀搀 戀甀礀 礀漀甀爀 瀀爀漀搀甀挀琀⸀ 吀栀椀猀 甀渀搀攀爀氀椀渀攀猀 愀 洀攀渀琀愀氀椀琀礀ഀഀ
still considering the potential <b>customer as an enemy</b>!! A change਍椀渀 琀栀攀 眀愀礀 琀漀 椀渀琀攀爀愀挀琀 眀椀琀栀 挀漀渀猀甀洀攀爀猀 椀猀 渀攀攀搀攀搀 愀猀 琀栀攀 㰀戀㸀圀攀戀 昀爀攀攀猀 琀栀攀洀㰀⼀戀㸀ഀഀ
from their traditionally <b>passive role as receivers of marketing communications</b>,਍最椀瘀攀猀 琀栀攀洀 洀甀挀栀 最爀攀愀琀攀爀 挀漀渀琀爀漀氀 漀瘀攀爀 琀栀攀 椀渀昀漀爀洀愀琀椀漀渀 猀攀愀爀挀栀 愀渀搀 愀挀焀甀椀猀椀琀椀漀渀ഀഀ
process, and allows them to become <b>active participants in the marketing਍瀀爀漀挀攀猀猀㰀⼀戀㸀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<p><br><font size="3"><b>People marketing</b></font>਍㰀甀氀㸀ഀഀ
<li>਍圀攀 愀爀攀 眀椀琀渀攀猀猀椀渀最 愀 㰀戀㸀瘀愀猀琀 椀洀瀀爀漀瘀攀洀攀渀琀 椀渀 眀攀戀 洀愀爀欀攀琀椀渀最ഀഀ
techniques </b>over old-fashioned marketing. But are these techniques <b>fully਍椀渀 猀礀渀挀㰀⼀戀㸀 眀椀琀栀 琀栀攀 㰀戀㸀挀漀渀猀甀洀攀爀猀 渀攀攀搀猀 㰀⼀戀㸀愀渀搀 琀栀攀椀爀 㰀戀㸀瀀爀椀瘀愀挀礀 挀漀渀挀攀爀渀猀㰀⼀戀㸀㼀ഀഀ
A pop-up banner simply interrupts the consumer in whatever he is doing.਍䈀甀琀 琀栀椀猀 琀攀挀栀渀椀焀甀攀 椀猀 猀琀椀氀氀 甀猀攀搀 爀攀氀攀渀琀氀攀猀猀氀礀 椀渀 漀爀搀攀爀 琀漀 最攀琀 琀栀攀 挀漀渀猀甀洀攀爀ഀഀ
attention! Some of these techniques still depend on <b>manipulative approaches਍琀漀 椀渀昀氀甀攀渀挀攀 琀栀攀 挀漀渀猀甀洀攀爀㰀⼀戀㸀㨀 䄀搀猀 瀀氀愀礀 漀渀 瀀攀漀瀀氀攀✀猀 攀洀漀琀椀漀渀猀 愀渀搀 椀渀猀攀挀甀爀椀琀椀攀猀ഀഀ
in order to make them want products they did not need! But the power of਍琀栀攀 椀渀搀椀瘀椀搀甀愀氀 挀漀渀猀甀洀攀爀 椀猀 爀椀猀椀渀最 攀砀瀀漀渀攀渀琀椀愀氀氀礀 愀猀 栀攀 挀愀渀 昀椀渀搀 漀甀琀 愀渀礀琀栀椀渀最ഀഀ
about vendors. The Web makes it easy to make comparisons. Products and਍瀀爀漀挀攀猀猀攀猀 猀栀漀甀氀搀 戀攀 挀甀猀琀漀洀椀稀攀搀 琀漀 搀攀氀椀瘀攀爀 瘀愀氀甀攀 琀漀 㰀戀㸀挀甀猀琀漀洀攀爀猀 愀猀 椀渀搀椀瘀椀搀甀愀氀猀㰀⼀戀㸀Ⰰഀഀ
not as part of a mass market. In Web marketing, unlike traditional off-line਍洀愀爀欀攀琀椀渀最Ⰰ 礀漀甀 洀甀猀琀 戀甀椀氀搀 㰀戀㸀爀攀氀愀琀椀漀渀猀栀椀瀀猀 眀椀琀栀 瀀攀漀瀀氀攀㰀⼀戀㸀 戀攀昀漀爀攀 礀漀甀 愀爀攀ഀഀ
able to entice them into hiring you or buying from you. <b>Web Marketing਍猀栀漀甀氀搀 爀攀瘀漀氀瘀攀Ⰰ 渀漀琀 愀爀漀甀渀搀 瀀爀漀搀甀挀琀猀Ⰰ 戀甀琀 瀀攀漀瀀氀攀㰀⼀戀㸀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<p><br><b><font size="3">Micro Marketing</font></b>਍㰀甀氀㸀ഀഀ
<li>਍䄀渀 椀洀瀀漀爀琀愀渀琀 琀爀攀渀搀 眀栀椀挀栀 椀猀 瀀椀挀欀椀渀最 甀瀀 猀琀攀愀洀 椀渀 爀攀琀愀椀氀椀渀最ഀഀ
is <b>micro marketing</b>. The Internet as a medium provides businesses਍琀爀甀攀 㰀戀㸀漀渀攀ⴀ琀漀ⴀ漀渀攀 愀搀瘀攀爀琀椀猀椀渀最㰀⼀戀㸀⸀ 一漀琀 漀渀氀礀 眀椀氀氀 琀栀椀猀 愀氀氀漀眀 戀甀猀椀渀攀猀猀攀猀ഀഀ
to become more responsive to the information needs of consumers, but it਍洀椀最栀琀 愀氀猀漀 愀氀氀漀眀 琀栀攀洀 琀漀 猀愀瘀攀 漀渀 愀搀瘀攀爀琀椀猀椀渀最 挀漀猀琀猀Ⰰ 椀昀 愀渀 愀瀀瀀爀漀瀀爀椀愀琀攀 䤀渀琀攀爀渀攀琀ഀഀ
strategy is implemented.</li>਍㰀⼀甀氀㸀ഀഀ
਍㰀瀀㸀㰀戀爀㸀㰀戀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀䄀瘀愀椀氀愀戀椀氀椀琀礀 漀昀 挀漀洀瀀攀琀椀琀椀瘀攀氀礀 甀猀攀昀甀氀 椀渀昀漀爀洀愀琀椀漀渀㰀⼀昀漀渀琀㸀㰀⼀戀㸀ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
<b>The availability of competitively useful information</b>਍昀爀漀洀 䤀渀琀攀爀渀攀琀 猀椀琀攀猀Ⰰ 挀漀洀瀀攀琀椀琀漀爀 挀甀猀琀漀洀攀爀猀Ⰰ 攀砀攀挀甀琀椀瘀攀 猀瀀攀攀挀栀攀猀Ⰰ 瀀爀攀猀猀 爀攀氀攀愀猀攀猀Ⰰഀഀ
help wanted ads, etc. is <b>staggering</b>. Companies can quickly gather਍昀愀挀琀 戀愀猀攀搀 椀渀昀漀爀洀愀琀椀漀渀 愀戀漀甀琀 攀瘀攀爀礀琀栀椀渀最 昀爀漀洀 挀漀洀瀀攀琀椀琀漀爀 昀椀渀愀渀挀椀愀氀 愀渀搀 瀀爀漀搀甀挀琀ഀഀ
performance, to sales force strengths and weaknesses and new products in਍琀栀攀 瀀椀瀀攀氀椀渀攀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<p><br><b><font size="3">Measuring marketing results</font></b>਍㰀甀氀㸀ഀഀ
<li>਍吀栀攀 洀漀猀琀 椀洀瀀漀爀琀愀渀琀 洀愀爀欀攀琀椀渀最 洀攀愀猀甀爀攀 椀猀 爀攀猀甀氀琀猀⸀ 䈀攀挀愀甀猀攀ഀഀ
<b>marketing਍漀渀 琀栀攀 䤀渀琀攀爀渀攀琀 椀猀 猀漀 琀爀愀挀欀愀戀氀攀㰀⼀戀㸀Ⰰ 琀栀愀琀✀猀 愀 洀攀琀爀椀挀 琀栀攀 䤀渀琀攀爀渀攀琀 椀猀 甀渀椀焀甀攀氀礀ഀഀ
suited to provide. Marketers using off-line media can only rely on general਍愀猀猀甀洀瀀琀椀漀渀猀 愀戀漀甀琀 爀攀猀瀀漀渀猀攀 爀愀琀攀猀⸀ 䈀甀琀 漀渀氀椀渀攀Ⰰ 椀昀 礀漀甀 搀攀氀椀瘀攀爀 愀渀 愀搀Ⰰ 礀漀甀ഀഀ
can say exactly how many people saw it, exactly how many clicked on it,਍愀渀搀 攀砀愀挀琀氀礀 栀漀眀 洀愀渀礀 猀愀氀攀猀 爀攀猀甀氀琀攀搀⸀ 䈀椀最 瀀漀爀琀愀氀猀 氀椀欀攀 夀愀栀漀漀 愀渀搀 䔀砀挀椀琀攀ഀഀ
have the scale to invest tens of millions of dollars on technology that਍眀椀氀氀 攀渀愀戀氀攀 琀栀攀洀 琀漀 琀愀爀最攀琀 愀搀猀㬀 琀栀攀礀 挀愀渀 㰀戀㸀洀攀愀猀甀爀攀 愀渀 愀搀瘀攀爀琀椀猀攀爀✀猀 爀攀琀甀爀渀ഀഀ
on investment with a sophistication that old media can't match.</b></li>਍㰀⼀甀氀㸀ഀഀ
਍㰀瀀㸀㰀戀爀㸀㰀戀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀䴀愀爀欀攀琀椀渀最 瘀椀愀 琀爀愀搀椀琀椀漀渀愀氀 洀攀搀椀愀㰀⼀昀漀渀琀㸀㰀⼀戀㸀ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
For a long time, the buzz from many of the Internet start-ups਍栀愀猀 戀攀攀渀 琀栀愀琀 愀搀瘀攀爀琀椀猀椀渀最 椀渀 琀栀攀 渀攀眀 洀攀搀椀愀 椀猀 最漀椀渀最 琀漀 瀀甀琀 漀氀搀ⴀ洀攀搀椀愀 愀搀瘀攀爀琀椀猀椀渀最ഀഀ
out of business. The Economist reported earlier this year that spending਍椀渀 㰀戀㸀琀爀愀搀椀琀椀漀渀愀氀 洀攀搀椀愀 戀礀 䤀渀琀攀爀渀攀琀 挀漀洀瀀愀渀椀攀猀㰀⼀戀㸀 栀愀猀 㰀戀㸀琀爀椀瀀氀攀搀 眀椀琀栀椀渀ഀഀ
one year</b>. A report in a U.K. paper indicates that 80% of the advertising਍戀礀 渀攀眀ⴀ洀攀搀椀愀 昀椀爀洀猀 椀猀 漀挀挀甀爀爀椀渀最 椀渀 漀氀搀 洀攀搀椀愀⸀ 伀琀栀攀爀 爀攀瀀漀爀琀猀 椀渀 琀栀攀 漀氀搀ഀഀ
media report similar trends.</li>਍㰀⼀甀氀㸀ഀഀ
਍㰀瀀㸀㰀戀爀㸀㰀戀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀䔀渀愀戀氀椀渀最 琀攀挀栀渀漀氀漀最椀攀猀㰀⼀昀漀渀琀㸀㰀⼀戀㸀ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
Enabling technologies continue to improve and <b>speed਍甀瀀 搀愀琀愀 挀漀氀氀攀挀琀椀漀渀㰀⼀戀㸀⸀ 䄀氀猀漀Ⰰ 眀栀攀爀攀 爀攀搀甀挀琀椀漀渀猀 椀渀 琀椀洀攀ⴀ琀漀ⴀ洀愀爀欀攀琀 昀漀爀 愀ഀഀ
product or service are important, Internet research has the ability to਍最爀攀愀琀氀礀 爀攀搀甀挀攀 搀愀琀愀 挀漀氀氀攀挀琀椀漀渀 琀椀洀攀猀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
<b>New</b> <b>technology</b> enables consumers to <b>block਍愀搀猀㰀⼀戀㸀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
Infoseek has created <b>“UltraMatch”-smart banners</b>.&nbsp;਍䠀漀眀 搀漀 礀漀甀 氀攀愀爀渀 眀栀愀琀 琀栀攀 甀猀攀爀 氀椀欀攀猀㼀☀渀戀猀瀀㬀 㰀戀㸀䈀攀栀愀瘀椀漀爀 瀀愀琀琀攀爀渀猀⼀爀攀挀漀最渀椀琀椀漀渀ഀഀ
</b>is being stored in the users cookies, infoseek extracts this information਍眀栀攀渀 礀漀甀 甀猀攀 琀栀攀椀爀 戀爀漀眀猀攀爀Ⰰ 琀栀攀渀 戀愀猀攀搀 漀渀 琀栀愀琀 椀渀昀漀爀洀愀琀椀漀渀Ⰰ 琀栀攀礀 眀椀氀氀 猀栀漀眀ഀഀ
you only ads which will be of interest to you and what you will most likely਍挀氀椀挀欀 琀栀爀漀甀最栀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
Fewer users are clicking on banners! But <b>profiler਍椀猀 漀渀攀 漀昀 琀栀攀 氀愀琀攀猀琀 琀爀攀渀搀猀 椀渀 戀愀渀渀攀爀 瀀氀愀挀攀洀攀渀琀㰀⼀戀㸀⸀ 䈀攀栀愀瘀椀漀爀 瀀爀漀昀椀氀攀爀ഀഀ
uses a “<b>smart computer</b>” to tract banner clicks and from that information਍椀琀 洀愀欀攀猀 愀渀 攀搀甀挀愀琀攀搀 最甀攀猀猀 漀渀 眀栀漀洀 攀氀猀攀 眀漀甀氀搀 氀椀欀攀 琀漀 猀攀攀 琀栀椀猀 愀搀⸀☀渀戀猀瀀㬀ഀഀ
It then goes out through all the cookies and displays the ad to only the਍甀猀攀爀猀 琀栀愀琀 栀愀瘀攀 琀栀攀 猀愀洀攀 琀礀瀀攀 漀昀 瀀爀漀昀椀氀攀⸀ 匀椀洀椀氀愀爀 琀漀 琀栀攀 戀攀栀愀瘀椀漀爀⼀瀀愀琀琀攀爀渀ഀഀ
recognition, the <b>profiler </b>distributes the ad to only those most਍氀椀欀攀氀礀 琀漀 戀攀 椀渀琀攀爀攀猀琀攀搀 椀渀 猀攀攀椀渀最 琀栀攀 愀搀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
Going back to the cookies and the ordering information,਍洀漀搀攀爀渀 琀攀挀栀渀漀氀漀最礀 栀愀搀 最椀瘀攀渀 甀猀 琀栀攀 愀戀椀氀椀琀礀 琀漀 ᰀ䄠猀欀 昀漀爀 椀琀 漀爀 攀瘀攀渀 瀀愀爀琀ഀഀ
of it and they will come”. Let them do the shopping for me? <b>Personal਍猀栀漀瀀瀀椀渀最 氀椀猀琀㰀⼀戀㸀㼀☀渀戀猀瀀㬀 圀栀礀 渀漀琀℀☀渀戀猀瀀㬀 䰀漀漀欀 愀琀 䄀洀愀稀漀渀⸀挀漀洀 洀愀爀欀攀琀椀渀最 琀攀挀栀渀椀焀甀攀猀⸀☀渀戀猀瀀㬀ഀഀ
Once you order a book by a certain author they will email you every time਍琀栀愀琀 愀甀琀栀漀爀 瀀甀戀氀椀猀栀攀猀 愀 渀攀眀 戀漀漀欀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
<b>Virtual Warehouse “data banks”</b> means the Grocer.com’s਍漀昀 琀栀攀 眀漀爀氀搀Ⰰ 椀渀 愀 挀漀洀瀀攀琀椀琀椀瘀攀 洀愀爀欀攀琀Ⰰ 渀漀眀 栀愀瘀攀 琀栀攀 愀戀椀氀椀琀礀 琀漀 攀ⴀ洀愀椀氀 洀攀ഀഀ
that my coffee is low or the toner on my printer needs changing and I need਍洀漀爀攀 搀椀愀瀀攀爀猀⸀☀渀戀猀瀀㬀 㰀戀㸀吀栀椀猀 椀猀 洀愀爀欀攀琀椀渀最 椀渀 琀栀攀 ㈀㄀猀琀 挀攀渀琀甀爀礀℀ 㰀⼀戀㸀䄀渀搀 琀栀攀ഀഀ
competition is going to eat you alive if you blink twice.&nbsp; It’s no਍氀漀渀最攀爀 愀戀漀甀琀 琀栀愀琀 渀椀挀栀攀 漀爀 琀栀愀琀 瀀攀爀昀攀挀琀 栀漀洀攀 瀀愀最攀㬀 椀琀ᤀ猠 愀戀漀甀琀 礀漀甀 爀攀愀挀栀椀渀最ഀഀ
your customer in their home or office selling them what they already need,਍ᰀ眠栀攀渀 琀栀攀礀 渀攀攀搀 椀琀ᴀ⸠㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<ul>਍㰀氀椀㸀ഀഀ
<b>Consumer infomediaries</b> are a <b>third party search਍攀渀最椀渀攀㰀⼀戀㸀 挀漀氀氀攀挀琀椀渀最 搀愀琀愀 愀戀漀甀琀 椀琀猀 甀猀攀爀猀 愀渀搀 愀挀琀椀渀最 漀渀 琀栀攀 甀猀攀爀✀猀 戀攀栀愀氀昀ഀഀ
to gain benefits on the Internet. This technology can capture and handle਍琀栀攀 琀漀渀猀 漀昀 搀愀琀愀 渀攀挀攀猀猀愀爀礀 琀漀 挀爀攀愀琀攀 琀爀甀攀 漀渀攀ⴀ琀漀ⴀ漀渀攀 挀漀洀洀甀渀椀挀愀琀椀漀渀⸀ 䤀渀琀攀爀渀攀琀ഀഀ
Access is free as long as users allow the infomediary to monitor their਍戀攀栀愀瘀椀漀爀⸀☀渀戀猀瀀㬀 䔀砀愀洀瀀氀攀㨀 昀爀攀攀漀渀氀椀渀攀⸀挀漀洀⸀愀甀Ⰰഀഀ
PrivaSeek.com਍吀栀椀猀 渀攀眀 琀攀挀栀渀漀氀漀最礀ഀഀ
saves the consumer time and money. It also opens the door for advertisers਍琀漀 琀愀爀最攀琀 洀攀猀猀愀最攀猀 椀渀 愀 眀愀礀 渀攀瘀攀爀 瀀漀猀猀椀戀氀攀 戀攀昀漀爀攀⸀ 㰀戀㸀䤀渀 琀栀攀 渀攀眀 洀椀氀氀攀渀渀椀甀洀Ⰰഀഀ
portals will be forced to offer much more than individual stock quotes਍愀渀搀 栀漀爀漀猀挀漀瀀攀猀㰀⼀戀㸀⸀ 吀栀攀礀 眀椀氀氀 戀攀挀漀洀攀 椀渀昀漀洀攀搀椀愀爀椀攀猀Ⰰ 最椀最愀渀琀椀挀 搀愀琀愀戀愀猀攀猀ഀഀ
whose sole purpose is to collect and use consumer data in the most effective਍眀愀礀 琀漀 愀挀栀椀攀瘀攀 琀爀甀攀 漀渀攀ⴀ琀漀ⴀ漀渀攀 挀漀洀洀甀渀椀挀愀琀椀漀渀 戀攀琀眀攀攀渀 戀爀愀渀搀猀 愀渀搀 挀漀渀猀甀洀攀爀猀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍㰀瀀㸀㰀戀爀㸀㰀戀㸀㰀昀漀渀琀 猀椀稀攀㴀∀㌀∀㸀䈀爀漀愀搀戀愀渀搀 愀挀挀攀猀猀 ⠀䐀匀䰀Ⰰ 挀愀戀氀攀 洀漀搀攀洀猀Ⰰ 猀愀琀攀氀氀椀琀攀⤀㰀⼀昀漀渀琀㸀㰀⼀戀㸀ഀഀ
਍㰀甀氀㸀ഀഀ
<li>਍䠀椀最栀 猀瀀攀攀搀 䤀渀琀攀爀渀攀琀 愀挀挀攀猀猀 昀爀漀洀 栀漀洀攀 椀猀 挀甀爀爀攀渀琀氀礀 漀渀氀礀ഀഀ
a tiny percentage of the overall market, but it is the tide that will lift਍琀栀攀 䤀渀琀攀爀渀攀琀 愀搀 椀渀搀甀猀琀爀礀⸀ 䤀渀琀攀爀渀攀琀 愀搀瘀攀爀琀椀猀椀渀最 洀愀欀攀猀 甀瀀 漀渀氀礀 愀戀漀甀琀 漀渀攀ഀഀ
percent of the total U.S. advertising market, and <b>high-speed </b>access਍椀猀 愀 琀攀挀栀渀漀氀漀最椀挀愀氀 搀攀瘀攀氀漀瀀洀攀渀琀 琀栀愀琀 洀愀礀 挀愀甀猀攀 漀渀氀椀渀攀 愀搀瘀攀爀琀椀猀椀渀最 琀漀 爀攀愀氀氀礀ഀഀ
take flight. <b>High-speed Internet access</b> is a major factor that will਍愀氀氀漀眀 昀漀爀 㰀戀㸀洀漀爀攀 挀爀攀愀琀椀瘀椀琀礀Ⰰ 洀漀爀攀 昀氀攀砀椀戀椀氀椀琀礀Ⰰ 愀渀搀 洀漀爀攀 爀攀瘀攀渀甀攀㰀⼀戀㸀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<p><br><b><font size="3">Internet Radio Advertising</font></b>਍㰀甀氀㸀ഀഀ
<li>਍匀漀洀攀 ㌀　 瀀攀爀挀攀渀琀 漀昀 愀氀氀 䤀渀琀攀爀渀攀琀 甀猀攀爀猀 栀愀瘀攀 氀椀猀琀攀渀攀搀 琀漀ഀഀ
Internet radio within the last three months. Right now, Internet radio਍愀搀瘀攀爀琀椀猀椀渀最 椀猀 渀漀琀 愀 洀愀樀漀爀 椀猀猀甀攀Ⰰ 戀甀琀 椀琀 椀猀 洀愀欀椀渀最 愀 爀椀瀀瀀氀攀⸀ 㰀戀㸀吀栀攀爀攀 椀猀ഀഀ
no question that webcasting is booming</b> and that tens of millions of਍䄀洀攀爀椀挀愀渀猀 愀爀攀 琀甀渀椀渀最 椀渀⸀ 䠀漀眀攀瘀攀爀Ⰰ 愀 渀甀洀戀攀爀 漀昀 昀愀挀琀漀爀猀 愀爀攀 栀愀爀洀椀渀最 椀琀猀 爀攀瘀攀渀甀攀ഀഀ
potential. National broadcasts of local ads, low bandwidth, the fact that਍昀漀爀 洀愀渀礀 椀琀✀猀 樀甀猀琀 愀 挀栀愀渀最攀 漀昀 愀瀀瀀氀椀愀渀挀攀Ⰰ 愀渀搀 漀琀栀攀爀 昀愀挀琀漀爀猀 愀爀攀 瀀爀攀瘀攀渀琀椀渀最ഀഀ
streaming radio from becoming a giant factor in the U.S. ad industry. However,਍椀琀 挀愀渀 瀀爀攀猀攀渀琀 最漀漀搀 漀瀀瀀漀爀琀甀渀椀琀椀攀猀 昀漀爀 琀栀漀猀攀 椀渀 琀栀攀 欀渀漀眀⸀㰀⼀氀椀㸀ഀഀ
</ul>਍ഀഀ
<p><br><b><font size="3">From freebies to rewards programs</font></b>਍㰀甀氀㸀ഀഀ
<li>਍伀渀攀 爀攀愀猀漀渀 琀栀攀 圀攀戀 栀愀猀 最爀漀眀渀 猀漀 焀甀椀挀欀氀礀 椀猀 椀琀猀 爀攀瀀甀琀愀琀椀漀渀ഀഀ
as a great place to <b>get something for nothing</b>. More and more companies਍愀爀攀 渀漀琀 漀渀氀礀 漀昀昀攀爀椀渀最 昀爀攀攀戀椀攀猀 猀甀挀栀 愀猀 挀漀渀琀攀渀琀 漀爀 昀爀攀攀眀愀爀攀 戀甀琀 愀爀攀 㰀戀㸀瀀愀礀椀渀最ഀഀ
people to visit their web sites!</b> These are called "rewards programs"਍琀栀愀琀 最椀瘀攀 甀猀攀爀猀 瀀漀椀渀琀猀Ⰰ 猀椀洀椀氀愀爀 琀漀 愀椀爀氀椀渀攀 昀爀攀焀甀攀渀琀ⴀ昀氀椀攀爀 洀椀氀攀猀Ⰰ 昀漀爀 瘀椀攀眀椀渀最ഀഀ
pages and buying things.</li>਍㰀⼀琀搀㸀ഀഀ
</table>਍ഀഀ
<br>Sure, we missed something! Your comments and feedback਍愀爀攀 眀攀氀挀漀洀攀⸀ 攀洀愀椀氀 甀猀 愀琀 㰀愀 栀爀攀昀㴀∀洀愀椀氀琀漀㨀 椀渀昀漀䀀攀挀漀洀椀渀昀漀挀攀渀琀攀爀⸀挀漀洀∀㸀椀渀昀漀䀀攀挀漀洀椀渀昀漀挀攀渀琀攀爀⸀挀漀洀㰀⼀愀㸀ഀഀ
਍㰀戀爀㸀㰀戀爀㸀吀栀愀渀欀 礀漀甀 昀漀爀 礀漀甀爀 琀椀洀攀Ⰰ㰀戀爀㸀㰀戀爀㸀ഀഀ
Slim Baltagi & Pamela Hyder<br><br>਍㰀愀 栀爀攀昀㴀∀栀琀琀瀀㨀⼀⼀眀眀眀⸀攀䌀漀洀䤀渀昀漀䌀攀渀琀攀爀⸀挀漀洀∀㸀攀䌀漀洀洀攀爀挀攀 䤀渀昀漀 䌀攀渀琀攀爀㰀⼀愀㸀㰀戀爀㸀㰀戀爀㸀ഀഀ
<a href="#top"><img src="../images/top-of-page.gif" border="0" align="right"></a></a><br><img src="../images/line-blue.gif" border="0" width="600" height="6">਍ഀഀ
਍㰀愀 一䄀䴀䔀㴀∀猀瀀漀渀猀漀爀∀㸀㰀⼀愀㸀㰀戀㸀㌀⸀ 圀䠀夀 一伀吀 匀倀伀一匀伀刀 吀䠀䔀 一䔀堀吀 䤀匀匀唀䔀㼀㰀⼀戀㸀 㰀瀀㸀䈀礀 猀瀀漀渀猀漀爀椀渀最 琀栀攀 ∀攀䌀漀洀洀攀爀挀攀 䄀渀愀氀礀猀琀∀Ⰰ 礀漀甀 攀砀瀀漀猀攀 礀漀甀爀 洀攀猀猀愀最攀 琀漀 漀甀爀 最爀漀眀椀渀最 眀攀戀 挀漀洀洀甀渀椀琀礀 漀昀 猀甀戀猀挀爀椀戀攀爀猀 椀渀琀攀爀攀猀琀攀搀 椀渀 攀䌀漀洀洀攀爀挀攀 愀渀搀 爀攀愀搀攀爀猀 漀昀 琀栀椀猀 椀猀猀甀攀 昀爀漀洀 漀甀爀 愀爀挀栀椀瘀攀猀⸀ 夀漀甀 愀氀猀漀 栀攀氀瀀 甀猀 琀漀 猀甀戀猀椀搀椀稀攀 琀栀攀 挀漀猀琀 漀昀 瀀爀漀瘀椀搀椀渀最 礀漀甀 眀椀琀栀 琀栀椀猀 昀爀攀攀 渀攀眀猀氀攀琀琀攀爀 愀渀搀 愀氀猀漀 琀漀 椀洀瀀爀漀瘀攀 椀琀⸀ 夀漀甀爀 洀攀猀猀愀最攀 眀椀氀氀 愀氀猀漀 戀攀 欀攀瀀琀 戀攀礀漀渀搀 琀栀攀 椀猀猀甀攀 眀栀椀挀栀 眀椀氀氀 戀攀 愀爀挀栀椀瘀攀搀 椀渀 攀䌀漀洀䤀渀昀漀䌀攀渀琀攀爀⸀挀漀洀⸀ 䤀昀 礀漀甀 愀爀攀 椀渀琀攀爀攀猀琀攀搀Ⰰ 瀀氀攀愀猀攀 㰀愀 栀爀攀昀㴀∀洀愀椀氀琀漀㨀椀渀昀漀䀀攀挀漀洀椀渀昀漀挀攀渀琀攀爀⸀挀漀洀∀ 琀愀爀最攀琀㴀∀开渀攀眀∀㸀搀爀漀瀀 甀猀 愀 氀椀渀攀㰀⼀愀㸀 琀漀 欀渀漀眀 洀漀爀攀 愀戀漀甀琀 漀甀爀 㰀戀㸀猀瀀攀挀椀愀氀 漀昀昀攀爀㰀⼀戀㸀 琀漀 礀漀甀⸀ഀഀ
<br><br><a href="#top"><img src="../images/top-of-page.gif" border="0" align="right"></a><br><img src="../images/line-blue.gif" border="0" width="600" height="6"><br><br>਍ഀഀ
<a NAME="submission"></a><b>4. ARTICLE SUBMISSIONS REQUIREMENTS</b> <p>To make "The eCommerce Analyst" more reflective of the broad array of expertise available on the Web, please submit an article for publication.&nbsp; "The eCommerce Analyst" is an informative newsletter that "analyzes the current state and future directions of conducting business online". Your article may take any form: how to's, explanations, technological developments, book reports, personal experience. Articles should be optimized for online reading.&nbsp; If your article is accepted, it will be published in eCommerce Info Center web site. A description of your service or your web site, written by you, will accompany the article. Send all submissions to <a href="mailto:pamela@ecominfocenter.com">Pamela Hyder</a> <br>Thank you.਍㰀戀爀㸀㰀戀爀㸀ഀഀ
<a href="#top"><img src="../images/top-of-page.gif" border="0" align="right"></a><br><img src="../images/line-blue.gif" border="0" width="600" height="6"><br><br>਍ഀഀ
<a NAME="Thank"></a><B>5. THANK YOU</b> <p>Once again, we thank all of you for joining and giving us the opportunity to "speak" to you and build a relationship for the benefit of us both. Along with your fellow subscribers to "The eCommerce Analyst", you already form a web community of people with common interests in eCommerce from over <b>70 countries</b> from the five continents and growing. Again, we thank you for your interest. <p>If you are happy with "The eCommerce Analyst" and would like to benefit more and encourage our efforts, please&nbsp; spread the word about it.&nbsp; Forward this email and recommend our newsletter to one or two of your preferred friends, colleagues or contacts asking them to enroll in our mailing list <a href="http://ecominfocentre.listbot.com">http://ecominfocentre.listbot.com</a>. Thank you!਍㰀戀爀㸀㰀戀爀㸀㰀戀爀㸀ഀഀ
਍ഀഀ
</td>਍㰀⼀琀愀戀氀攀㸀ഀഀ
਍㰀琀愀戀氀攀 眀椀搀琀栀㴀∀㘀　㘀∀ 戀漀爀搀攀爀㴀∀　∀ 挀攀氀氀猀瀀愀挀椀渀最㴀∀　∀ 挀攀氀氀瀀愀搀搀椀渀最㴀∀　∀ 愀氀椀最渀㴀∀挀攀渀琀攀爀∀ 戀最挀漀氀漀爀㴀∀昀昀昀昀昀昀∀㸀ഀഀ
<tr>਍㰀琀搀㸀ഀഀ
<p align="right"><a href="#top"><img src="../images/top-of-page.gif" border="0"></p>਍㰀⼀琀搀㸀ഀഀ
</table>਍ഀഀ
਍㰀琀愀戀氀攀 眀椀搀琀栀㴀∀㘀　㘀∀ 栀攀椀最栀琀㴀∀㘀∀ 戀漀爀搀攀爀㴀∀　∀ 愀氀椀最渀㴀∀挀攀渀琀攀爀∀ 戀愀挀欀最爀漀甀渀搀㴀∀⸀⸀⼀椀洀愀最攀猀⼀戀欀最搀ⴀ戀氀甀攀⸀最椀昀∀㸀ഀഀ
<tr>਍㰀琀搀 眀椀搀琀栀㴀∀㘀　　∀㸀ഀഀ
<p align="center"><font face="Arial, Helvetica, sans-serif" color="# 00000" size="2">Copyright © 2000 Global eCommerce Services LLC. All rights reserved.</font></p>਍㰀⼀吀䐀㸀ഀഀ
</table>਍㰀戀爀㸀㰀戀爀㸀ഀഀ
</body>਍㰀⼀栀琀洀氀㸀ഀഀ
�